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Enhancement Committee Seeks Consultant for Village Market Study

The Fair Oaks Village Enhancement Committee is seeking a better understanding of what business district model would most likely succeed in The Village.

The Fair Oaks Village Enhancement Committee has been busy with a number of projects, including  plan, which has resulted in a diminished focus toward other objectives. No longer though, said FOVEC chair, Greg Vincent.

The FOVEC chair says it's time to place renewed focus on other objectives. And according to the committee's strategic plan, part of that focus will include a need to understand a business model most likely to succeed in The Village.

Vincent points out there are five main strategic issues FOVEC will focus on. Each issue has its own "objectives" and "tasks". That plan helps identify what FOVEC wants to accomplish and what it needs to do to get there.

Strategic issue number two deals with the need to understand what business district model will most likely succeed in the Fair Oaks Village, Vincent said. With that understanding FOVEC would best be able to encourage new business, new development and new public improvements in The Village.

"What we are trying to focus on with this issue right now is to locate a consultant, graduate student or other source to conduct a market study of the Village," Vincent said. 

The community group being made up of volunteers, though, it would not be something FOVEC would be able to compensate that someone for.

"As with everything we are working on or have accomplished, we rely on volunteers, community participation and public support," Vincent said.

Vincent explained the issue deals not just with businesses, but would need to include something prominent, like an anchor tenant.

"Do we rely on these events like a ?" Vincent asked. "Something like an art walk might work. Do we need more open eateries? So there are a lot of ideas floating around and we just need to focus on one of those ideas."

"What do we need to help business improve?"

Patty M. May 18, 2012 at 01:45 PM
The village lost a lot when the pharmacy and barber shops closed. It hasn't recovered.
Joshua Staab (Editor) May 18, 2012 at 03:47 PM
Thanks for the comment, Patty. About how long ago did The Village pharmacy close?
Rene Nitz May 18, 2012 at 05:15 PM
What I would not want to see is a chain of any type in The Village - that's more of the same old same old that adds no character whatsoever to a community. Having lived in a lot of cities across the US, I have seen what works and what doesn't in both big and small communities. A great example of what works is Madison, WI. Mid-sized town that brings tons of people to the main drag. Lots of eateries and casual dining (look at how packed Sunflower is all the time). And drinking establishments where you can sit outside and enjoy your sandwich with a beer. Street carts every day in an established zone. No street cars allowed on main drag which is inviting for pedestrians (and chickens!). Another good example is Jeremy, AZ. Small town, old buildings with tons of character. They have a great mix of casual and upscale. Lots of art and tons of people all the time stopping by. Look at what Montpelier, VT is doing - another small community with tons of activity and absolutely no chains except Ben & Jerry's which started there. Tons of independent health food eateries (again - Sunflower is exploding because of that concept - people want more of that these days). What about segway tours and/or bicycle rickshaws? That's my 2 cents!

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